NLP Ghana

Revamping the logo and creating a cohesive brand identity for an open-source organisation from Ghana involved in the translation of local languages using artificial intelligence (Natural Language Processing). Since 2019 the group is committed to use NLP techniques to solve real-world problems and empower African communities. The logo is inspired by geometrical African patterns and the star represents Ghana. The overall brand is energetic yet serious, blending earthy colours with a very modern sans-serif typeface to strike a balance between its African roots and the world of AI.
_{2024 | Freelance Project • Real Client}